About me
I was born and raised in Okinawa, a beautiful chain of islands down south in Japan. Then, I moved down to Brisbane, Australia, where it thankfully also has some great beaches.
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With a background in business marketing and interaction design, I enjoy using research, analytics, and storytelling to help craft experiences that facilitate connections.
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I love creating with people and their stories to co-design brands, product and services that build and strengthen relationships.
The storytelling in my projects pursues to expand into multiple senses. Beyond visuals, I love creating immersive experience where people can resonate through haptic, audible, and scented elements.
Experience
Digital Designer
NIO Digital
CURRENT
Graphics Officer
Reality Labs
2022
Developed weekly content marketing for the club to promote events, networking opportunities, and workshops.
Marketing Associate
SITE Institute
2023
Facilitated branding application for their marketing collaterals and internal documents to create brand consistency
Branding Manager
Leading Whole
2019 - 2021
Remotely led rebranding strategy, content marketing, and social media management. Helped create community website platform.
Marketing Manager
Backsync
2021 - 2024
Directed the branding and marketing of the start-up brand. Focused on establishing brand identity and increase awareness.
Marketing Specialist
Ki-Lei Designs
2017 - 2020
Conceptualised marketing strategies and directed branding development and implementation.